SEO - Search Engine Optimization

SEO, or Search Engine Optimization, is the marketing technique of preparing a website to enhance its chances of being ranked in the top results of a search engine once a relevant search is undertaken. Our SEO experts pay very close attention to several factors that are important when optimizing a website, including the content and structure of the website's copy and page layout, the HTML meta-tags and the submission process.

Marketing Tips:

Keyword Research

  • Keyword Research Chart
  • Recommendations for New Terms to Target

Review of Search Engine Friendliness

  • Duplicate content issues
  • Dynamic URLs
  • Spiderable Content
  • Visibility in Google, Yahoo and MSN
  • Creation or review of Sitemap
  • Design of Site Architecture
  • Hosting Issues

On-Page Recommendations

  • Website URLs
  • Title Tags Structure
  • Meta Description Tags
  • Content Quality
  • Check for Spam/Penalties
  • Navigation Usability & Accessibility

Link Acquisition Recommendations

  • Powerful Links of Major Competitors
  • Well Ranked Industry Niche Sites & Pages
  • Directory Links
  • Opportunities for Issuing Articles/Press Releases

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